Full course description
Welcome to the Master of Science in Marketing Analytics! Congratulations on finding this exciting program. From this moment, you will embark on a journey to learn marketing, analytics, and data-driven decision making. You will be challenged frequently, but will also learn a ton.
Data Analysis for Decision Making (DADM) is a crash course that covers the basic concepts and skills of data analysis. It will prepare you for the more advanced courses offered in the program. This online course is designed for fully asynchronous learning. Please go through the videos, readings, and practices at your own pace.